1 billion smartphones shipped in 2013, Samsung and Apple take the lead

Author Chinavasion Marketing 28.1.2014. | 20:10

According to the International Data Corporation or IDC, global smartphone shipments have reached a staggering 1,004.2 million units in 2013, a few million short of its forecast of 1,010.4 million units. This represents another milestone in the smartphone industry, which has grown by 38.4 percent from the 725.3 million units shipped in 2012.


2013 also saw smartphones taking up majority of the total number of mobile phones shipped across the world. In 2012, smartphones only comprised 41.7 percent of 1,7381. million units shipped. Last year, however, the scales tipped in favor of smartphones, reaching 55.1 percent of all 1,821.8 million mobile phones shipped. In comparison, only 494.4 million smartphones were shipped in 2011.

Samsung remains the top vendor, probably through sheer number of models alone. That said, it’s fourth quarter shipments actually declined, but not enough to let its biggest rival take over. Apple, on the other hand, suffered the lowest year-on-year increase, despite the frenzy over the new iPhone 5S and 5C. However, its recent partnership with China Mobile might see it climb higher in 2014.

The other contenders in the world’s top five vendors are also interesting. Huawei has managed to market itself better in 2013, maintaining its spot at third place. Lenovo also surprisingly made it to fourth even though its presence in the US and Western Europe is rather weak. Lenovo might become a force to reckon with as it pushes more mobile devices in developed countries this year. LG has switched places with ZTE and has landed in fifth place, but its rank rests precariously on a 5 million unit lead over the Chinese manufacturer.

via AndroidCommunity

Author Chinavasion Marketing 28.1.2014. | 20:10
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